The Challenge

Turning warm leads into signed contracts — without losing momentum

New Era had no shortage of interested homeowners. The gap was between interest and commitment: too many conversations stalled at the point of price.

With Ample, fairer finance is part of the quote from the start. When price comes up, there's already a clear, affordable way forward on the table — no referral, no third party, no break in momentum. More conversations end in a yes.

“They all say they don’t want finance when you talk to them, but then you put it in front of them and they all take it.”

John

,

New Era Energy

“They all say they don’t want finance when you talk to them, but then you put it in front of them and they all take it.”

John

,

New Era Energy

“They all say they don’t want finance when you talk to them, but then you put it in front of them and they all take it.”

John

,

New Era Energy

The Business Outcome

More deals, closed faster

Since joining Ample, New Era have converted 63% of quoted jobs into signed contracts — more than 20 points above the 40% industry standard. Average time from quote to signed is just 7.4 days, and on four in five signed jobs the homeowner chose to pay with finance. It's become the engine of the sales process, not an afterthought.